Privacy Policy
Last updated: March 2026
Introduction
Clarity Impact Finance ("we," "us," or "our") is a strategic consulting firm that works with Community Development Financial Institutions (CDFIs) and mission-driven lenders. This Privacy Policy explains how we collect, use, and protect your information when you visit our website.
We believe in being straightforward about data practices. We're a small consulting firm, not a data company — we collect only what we need to run our website and respond to your inquiries.
Information We Collect
We collect two types of information:
Information you provide directly
When you use our contact form, we collect:
- Your name
- Email address
- Organization name
- Your message
Information collected automatically
When you visit our website, Google Analytics collects:
- Pages you visit and how long you spend on them
- Your general geographic location (city/region level)
- Device type, browser, and operating system
- How you found our website (referral source)
This data is aggregated and anonymized — we use it to understand how people interact with our site, not to identify or track individuals.
How We Use Your Information
We use the information we collect for the following purposes:
- Responding to inquiries submitted through our contact form
- Understanding website traffic and usage patterns to improve our site
- Communicating with potential clients about our consulting services
We do not sell, rent, or share your personal information with third parties for marketing purposes. Period.
Cookies & Tracking
Our website uses cookies set by Google Analytics (GA4) to understand site traffic. These cookies help us see things like which pages are most visited and how people navigate through our site.
We do not use any third-party advertising cookies or retargeting pixels. We don't run ads and we don't track you across other websites.
Most browsers allow you to control cookies through their settings. You can also opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.
Third-Party Services
We use a limited number of third-party services to operate our website:
- Google Analytics (GA4) — Provides website traffic analytics. Google's privacy policy governs their handling of this data. Google Privacy Policy
- EmailJS — Processes contact form submissions and delivers them to our inbox. EmailJS does not store your form data beyond what is needed for delivery. EmailJS Privacy Policy
We do not integrate with any social media tracking, ad networks, or data brokers.
Data Retention
Contact form submissions are retained for as long as needed for legitimate business purposes, such as following up on inquiries and maintaining records of client communications.
Google Analytics data is retained according to Google's default retention settings. We do not extend retention periods beyond what is necessary for understanding our website usage trends.
You can request deletion of your personal information at any time — see "Your Rights" below.
Your Rights
You have the right to:
- Request access to any personal information we hold about you
- Request deletion of your personal information from our records
- Opt out of analytics by using the Google Analytics Opt-out Browser Add-on or adjusting your browser's cookie settings
- Contact us with any questions or concerns about your data
To exercise any of these rights, email us at amir@clarityimpactfinance.com. We'll respond promptly — typically within a few business days.
Data Security
We take reasonable measures to protect the information collected through our website. Our site is served over HTTPS, and we limit access to personal information to authorized personnel only.
That said, it's worth noting that our website does not collect sensitive financial data, account credentials, or payment information. We're a consulting firm — if we need to exchange sensitive documents with clients, we do so through secure, dedicated channels outside of this website.
Children's Privacy
Our website and services are directed at professionals and organizations in the CDFI and community development industry. We do not knowingly collect personal information from children under the age of 13. If you believe a child has provided us with personal information, please contact us and we will promptly delete it.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or applicable regulations. When we make changes, we'll update the "Last updated" date at the top of this page. We encourage you to review this page periodically.
Contact Us
If you have any questions about this Privacy Policy or how we handle your information, reach out to us:
Clarity Impact Finance
Amir Ali, Founder
amir@clarityimpactfinance.com